Starting any type of business is a serious undertaking. You want to make sure that any business that you start is the right one for you. However, the question is, ‘How do you know that a certain business is right for you?’ The best way to find out is to determine how it makes you feel. If a certain business makes you feel like you’re back in high school and you can’t get a date for the senior prom, then that business is not for you. On the other hand, if it makes you feel like dancing the night away (and the morning and afternoon, too), then not only is it a good fit, but may also be a lifesaver. However, there are also other factors to consider when deciding whether or not a business is the right one for you, and you must examine them very closely before choosing either way.
You’re an Expert
You know the business inside and out. In fact, you know it so well that if you were to appear on “Jeopardy” (the TV game show) as a contestant with your business expertise as the only category, you would not only be the big winner, but would also amaze the millions of TV viewers watching the program. As an expert, you are highly confident in your knowledge of the business, and therefore would be a big handful for your competitors.
It’s a Labor of Love
It’s something that you absolutely love, and could do all day long. You would love the business so much that you’d almost end up having a strange extra-marital affair with it. You would do the business every single minute of the day, if sleep wasn’t such an important health issue. Also, you would almost forget that it’s lunchtime, and persist in your work as the clock ticks pass the noon lunch hour. You would be love sick if you were away on vacation, and the business couldn’t go with you. You would talk about it, and drive others crazy as a result. It would be the love of your life; next to your spouse and children, of course.
You are the Best Salesperson for Your Products and Services
You could sell the products and services with ease. Your unique selling proposition would make you highly competitive in the marketplace, and potential customers would see you as the authority. In turn, they would know that they could trust you., and would therefore do business with you. You would neither need nor want to be pushy. However, you would be affectionately persuasive when it came to helping your customers, because you know the benefits of your products and services.
You Can Afford It
Whether you personally had the cash to purchase the business or not, you would get the startup funds through creative financing and clever negotiation. You would then tap into your labor of love for the business, and make it very profitable. This would ultimately ensure that you could afford it in the near future. The business would remain in the “black” throughout your period of ownership, because of your wise economic strategies in connection with expenditures, profits, losses, and investments. You would take care of it well enough for it to regularly increase its annual profit margin.
It Needs You
The business couldn’t do without you. It’s very survival would depend on your leadership and decision-making. In your presence, the business would operate smoothly. However, out of your presence, it would not do as well, because you know it better than those left to manage it. It could only exist, because you make smart decisions to ensure both its survival and growth. No one could run the business the way you could, and it wouldn’t want anyone at the helm but you anyway. It would allow you to spend how you saw fit, because you would do so sensibly. It needs you as its leader, ruler, and chief.